Athlete-Grade Nitrate Fuel

Souped Up.

Standardized borscht performance nutrition engineered to widen blood vessels, reduce oxygen cost, and keep you sharp for every surge.

Informed-Sport NSF Certified for Sport Batch-Tested Nitrates

Product Line

Four formats. One nitrate standard.

Every serving delivers the research-backed nitrate dose athletes trust—without the syrupy crash.

Performance Borscht Shot

Clear beet consommé with lemon and dill. ≥500 mg nitrate for pre-race priming.

Shop Shots

Borscht Mix Sachets

Travel-ready powder that reconstitutes into savory nitrate broth for loading blocks.

Shop Mix

Top-Up Savory Gel

Isotonic gel delivering nitrate drip plus carbs every 30–45 minutes on course.

Shop Gel

Recovery Borscht Broth

Mineral-rich post-session broth with nitrates and optional protein for full-circle recovery.

Shop Broth

The Science

From beet nitrates to nitric oxide advantage.

Dietary nitrates concentrate in saliva where oral bacteria convert them to nitrite. Once in circulation, nitrite transforms into nitric oxide, widening blood vessels, improving oxygen delivery, and boosting muscular efficiency.

  • Proven improvements in time-to-exhaustion and power output.
  • Optimal dosing: 6–12 mmol (372–744 mg) 2–3 hours pre-effort.
  • Maintain oral microbiome health—skip antibacterial mouthwash pre-session.
Read Research Summaries

Protocol Engine

Dial in your dose for every discipline.

Select your sport, event length, and training phase. We map the nitrate schedule that keeps you Souped Up.

Endurance — Race Week

Load daily for 7 days, top up 2–3 hours pre-race, and drip gels every 45 minutes.

Download Cycling Playbook

HIIT & Cross-Functional

Shot 2 hours pre-session for nitric oxide priming. Stack recovery broth post-WOD.

View HIIT Schedule

Masters Athletes

Emphasize savory compliance. Combine daily mix with hydration during heat blocks.

Explore Masters Guide

Altitude & Heat Camps

Layer recovery broth and mix sachets for sustained vasodilation under stress.

Download Camp Planner
500mg

Standard nitrate dose per performance shot.

3x

More savory options than any competitor.

100%

Lots with published Certificates of Analysis.

Quality & Trust

Certified for sport, transparent by design.

Every batch is third-party tested with QR-code verification. Clean label ingredients, heavy metal screening, and nitrate assays you can see.

Certification Path

NSF and Informed-Sport testing ensures zero contamination for tested athletes.

Batch Lookup

Scan the QR on pack to see nitrate levels, microbial tests, and production date.

Ingredient Integrity

Real beet concentrate plus amaranth greens, stabilized with vitamin C.

Journal & Education

Learn faster. Train smarter.

Fresh content weekly: science explainers, athlete spotlights, and savory fueling recipes.

Nitrate Loading: What the Research Says

Break down the latest meta-analyses on nitric oxide and endurance adaptation.

Read Article

From Kitchen to KOM

See how elite cyclists integrate savory nitrates into altitude blocks.

Watch Interview

Recovery Broth Ritual

A chef-developed post-session broth to refuel and rehydrate.

Get the Recipe

Athlete Proof

Trusted by tested pros.

From crit racers to CrossFit finalists, Borscht of Energy keeps athletes compliant and competitive.

“Shots are clean, savory, and deliver the wattage when it counts. No sugar crash mid-stage.”

— Pro Cyclist, UCI Continental Team

“The gel keeps my intervals sharp without wrecking my palate. Real food makes a difference.”

— CrossFit Games Athlete

“Daily broth plus mix kept me energized through altitude camp. Love the transparency.”

— Masters Marathoner

Ready to get Souped Up?

Choose your bundle—Load Week, Pre-Race Duo, or Recovery Ritual—and unlock the savory advantage.

FAQ

Your questions, answered.

How soon before a session should I drink Borscht of Energy?

Drink one performance shot 2–3 hours before your key effort or race to align with peak nitric oxide availability.

Can I combine products?

Yes. Stack shots with in-race gels for events longer than 90 minutes, and use mix sachets for load weeks.

Is it safe for tested athletes?

Every lot is Informed-Sport and NSF certified, with public Certificates of Analysis.

Why savory?

Savory nitrates reduce sweetness fatigue, helping athletes maintain compliance in long events.